Based on the 25 most-watched Beauty & Makeup videos uploaded in the last 30 days, pulled from YouTube. Updated November 1, 2026.
What's working in Beauty & Makeup right now
Trending Beauty & Makeup titles average 66 characters. Longer, descriptive titles are working in this niche.
Only 0% of top titles use numbers, so curiosity and emotion drive clicks more than listicles.
92% of the most-watched Beauty & Makeup uploads are Shorts (under 3 minutes). Shorts are the fastest way to get discovered here.
Words appearing most in trending titles: "makeup", "tutorial", "makeuptutorial".
Data from the YouTube Data API. View counts are a snapshot at the update date. YTSEO AI is not affiliated with YouTube or Google.